This is a Rune of power, manhood and femininity whose appearance suggests rebirth: that the life you have led to this point is finished and should be left behind. Behind every loss hides an opportunity; sudden and unexpected change brings with it the potential to shape the self and improve.
Reversed Uruz signifies weakness, obsession, misdirected force and inconsistency. Our greatest weakness is giving up when things seem too difficult; move forward, in spite of your doubt and you will overcome.
If kept on the person this Rune will heal muscular ailments.
This Rune is associated with Aurochs which were an ancestor of the Ox, a creature of great strength, linking Uruz with virility and growth. As the ancient Auruchs helped birth Humankind and the World, it also suggests re-birth.
The Anglo-Saxon Rune Poem for this Rune
The aurochs is proud and has great horns;
it is a very savage beast and fights with its horns;
a great ranger of the moors, it is a creature of mettle.